Terms and Conditions

Last updated: 22 August 2026

These Terms and Conditions (“Terms”) govern your use of dreampersonas.com and set out the general terms that apply when you contact or engage Dream Personas Ltd for our services.

By using our website, you agree to comply with the provisions relating to website use. If you engage us for services, the specific terms of your project will also be set out in the relevant proposal, quotation, statement of work, service agreement or other written agreement between us.

If there is any conflict between these Terms and a specific written agreement relating to a project, the specific project agreement will take priority.

1. Who we are

Dream Personas Ltd (“Dream Personas”, “we”, “us” or “our”) is a creative and digital agency registered in England and Wales.

Dream Personas Ltd
Registered in England and Wales
Company No. 16270745
Registered Office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom

Our services are primarily provided to businesses, organisations and individuals acting for business or professional purposes.

2. Using our website

You may use our website for lawful purposes only. You must not use the website in breach of applicable law or regulation, attempt to gain unauthorised access to our website, servers, systems or databases, introduce viruses, malicious code or other harmful technology, interfere with the security, availability or operation of the website, copy, reproduce, distribute or commercially exploit our content without permission or another lawful basis, or use the website to transmit fraudulent, unlawful or harmful material.

We may suspend, restrict, modify or withdraw all or part of the website where reasonably necessary. We do not guarantee that the website will always be available, uninterrupted or error-free.

3. Our services and project agreements

We provide creative and digital services including strategy, branding, content production, social media, marketing, advertising, web design and development and related services.

Information about our services on this website is provided for general information and does not constitute a binding offer.

The scope, deliverables, fees, payment terms, timelines, revisions and any other project-specific requirements will normally be set out in the relevant proposal, quotation, statement of work or service agreement.

A project will become binding once the relevant agreement has been accepted in the manner specified in that agreement.

Any work requested outside the agreed scope may require additional fees and may affect the project timeline.

4. Your responsibilities, timelines and revisions

To enable us to provide our services effectively, you agree to provide accurate and complete information relevant to the project, provide any materials, access, approvals and feedback reasonably required for the work, ensure that you have the necessary rights and permissions for materials you provide to us, review deliverables and provide feedback or approval within agreed timeframes, and use deliverables in accordance with applicable law and any relevant licence terms.

Project timelines are based on both parties meeting their responsibilities and may change where information, materials or approvals are delayed, the project scope changes, additional work is requested or circumstances outside our reasonable control affect delivery.

The number of revisions included in a project will be stated in the relevant project agreement. Additional revisions or changes outside the agreed scope may be charged separately.

5. Fees, payment and cancellation

Fees, payment schedules and due dates will be specified in the applicable proposal, agreement or invoice.

Unless otherwise agreed in writing, payments must be made by the due date shown on the relevant invoice. We may pause work where an invoice remains overdue, adjust project timelines where work is delayed because of late payment, charge separately for additional work outside the agreed scope, and charge approved third-party costs separately or require them to be paid directly to the relevant provider.

Where permitted by applicable law, we may exercise any rights available to us in relation to overdue commercial payments, including the recovery of applicable interest or reasonable recovery costs.

Any minimum engagement period, notice period or cancellation arrangements will be stated in the relevant project agreement.

If a project is cancelled, you remain responsible for amounts properly due for work completed up to the effective cancellation date, services already provided, approved third-party costs or commitments that cannot reasonably be cancelled, and any other amount payable under the applicable project agreement.

Any refund, cancellation fee or retained payment remains subject to the applicable project agreement and any rights that cannot lawfully be excluded.

6. Intellectual property

Unless otherwise agreed in writing, Dream Personas retains ownership of its pre-existing intellectual property, methodologies, processes, templates, know-how and working materials.

The ownership or licence applicable to final deliverables will be set out in the relevant project agreement.

Where the agreed transfer or licence of rights is conditional on payment, those rights will take effect only after all amounts due in relation to the relevant deliverables have been paid in full.

Unless expressly agreed otherwise, drafts, rejected concepts, unused creative directions, editable or source files, working and production files, internal processes, methodologies, templates, pre-existing Dream Personas intellectual property and third-party materials subject to separate licence terms are not automatically transferred to the client.

Fonts, stock assets, photography, video, music, software, plugins and other third-party materials may be subject to separate licences imposed by their respective owners.

Any copyright assignment that is required by law to be made in writing will only take effect where the necessary written agreement has been completed.

Unless otherwise agreed in writing or where the work is confidential, we may identify you as a client and display publicly released final work in our portfolio, case studies, awards submissions and promotional materials.

7. Third-party services and performance

Our work may involve third-party platforms, hosting providers, advertising networks, social media platforms, analytics services, software, plugins, APIs or other external services.

These providers operate independently and may change their services, pricing, policies, algorithms or technical requirements.

We are not responsible for third-party outages, suspensions, policy changes or technical failures outside our reasonable control.

We will provide our services with reasonable care and skill, but results from marketing, advertising, social media, search engines and other digital activity can be affected by factors outside our control.

Unless expressly guaranteed in a specific written agreement, we do not guarantee a specific level of sales, revenue, leads or profit, a particular return on advertising spend or conversion rate, specific reach, engagement or follower growth, specific search engine rankings or website traffic, or the approval or continued availability of accounts on third-party platforms.

Forecasts, strategies, estimates and projections should not be treated as guarantees of future performance.

8. Confidentiality and data protection

Each party should treat confidential commercial, business or technical information received from the other party as confidential and use it only for the purposes of the relevant business relationship, unless disclosure is authorised or required by law.

We process personal data in accordance with applicable data protection law and our Privacy Policy.

Information about cookies and similar technologies is available in our Cookies Policy.

9. Liability and circumstances outside our control

To the fullest extent permitted by law, Dream Personas will not be responsible for losses that are indirect, unforeseeable or outside our reasonable control, including loss of profit, revenue, business opportunity, goodwill or business interruption. Any liability relating to a specific project will be subject to any limits set out in the relevant project agreement. We will also not be responsible for delays or failures caused by circumstances beyond our reasonable control, such as internet or infrastructure outages, disruptions to third-party platforms, cyber incidents, natural disasters, public emergencies or government action. Nothing in these Terms excludes or limits any liability that cannot legally be excluded or limited.

10. Consumer rights, governing law and jurisdiction

Our services are primarily intended for businesses, organisations and professional clients. If you engage us as a consumer, nothing in these Terms excludes or restricts any mandatory rights available to you under applicable consumer protection law. These Terms, together with any dispute or claim arising from or relating to them, are governed by the laws of England and Wales and, subject to any mandatory rights that may apply to consumers, the courts of England and Wales will have jurisdiction over such disputes. If you are a consumer resident outside England and Wales, you may also benefit from mandatory protections or jurisdiction rights provided by the laws applicable in your country of residence.

11. Changes and contact

We may update these Terms to reflect changes to our website, services, business practices or applicable law. The current version will be published on this page and the “Last updated” date will be revised accordingly. Updates will not retrospectively change the agreed terms of an existing project unless agreed by the parties or required by law.

If you have any questions about these Terms and Conditions, please contact us: legal@dreampersonas.com